RSS Marketing and RSS Publishing: In the Media

Take a look at the discussions people are having about the e-book on their web sites and blogs.

"I've been reviewing Rok Hrastnik's new eBook, "Unleash the Marketing & Publishing Power of RSS" and it is hands down, the most comprehensive resource for marketing via RSS and blogs. This book would be worth many times the prices Rok is asking ..."

Lee Odden, TopRank

Complete E-book On-line Review

"Rok has done a fantastic job of capturing the state of RSS and how RSS is trending up in use and application. What is so phenomenal is the sheer volume of information that is both easy to follow, easy to understand and practical to apply. This piece of work doesn't just tell you what RSS feeds are it completely explores the whole paradigm-shift to distributed Internet content publishing and the changes that are influencing the increased usage of RSS feed for marketing.

This is the definitive guide on the marketing and publishing power of RSS."

T. L. Pakii Pierce, How to Blog for Fun & Profit!

"Incidentally, I have just started reading Rok's book, Unleash the Marketing & Publishing Power of RSS, which has already been called "the most comprehensive resource for marketing via RSS and blogs." It is certainly leaving no stone unturned.

Yeah, I mentioned this in a previous post in that, even where marketers are jumping up and down all over the place about the *magic* of RSS, many of them have still missed the point and, along with it, RSS real long-term strengths.

Without getting right through the guide, I can tell it is the right guide to using RSS in your marketing plan. I read a lot of feeds. I know who knows their stuff, so I can make a pretty good judgement, just by looking at the list of contributors.

These are not the misguided marketers who are barking RSS to make a fast buck, neither are they the "commercially-alergic bloggers" who wouldn't have a clue how to apply this to money making: these are the RIGHT people to learn from.

Get your own copy of Unleash the Marketing & Publishing Power of RSS and read and apply it before I do! I am certain that I will be talking about this a lot more in future."

Pamela Heywood, Online Business Journal

"Rok's numerous examples of how businesses can utilize RSS to market themsleves and their clients is unrelenting. You can't think of a question that can't be answered in this tome (or should I say e-tome). The interviews that he has with experts in the RSS field are also well worth the read. In fact, that was one of my favorite portions.

This is not a book to read all at once. In the library business (yes, it's a business - don't be fooled by others who say otherwise), we love a good reference material. One that is full of facts, Q&As, and good substance. For publishers, editors, public relations professionals, this is such a book."

Steven M. Cohen, Library Stuff

"There is nothing like this I have seen before. This is a pretty monumental guide to RSS/Atom newsfeeds and their effective use for online marketing, business and publishing. Rok has entitled it: Unleash the Marketing & Publishing Power of RSS: A Marketer's Guide to Understanding and Taking Advantage of RSS for Marketers and Publishers."

Robin Good, MasterNewMedia.org

"A new E-book on RSS is available from Rok Hrastnik. This one isn't full of hype and promise of domination with RSS, or instant riches, or instant search-engine ranking; it's just good, solid, practical information. The title is "Unleash the Marketing and Publishing Power of RSS." A modest title considering this ebook has more than 500 pages and is inexpensive to buy. I found a number of useful tips, and I thought I was fairly up to speed on all this. There's always something new to learn. The author provides additional interviews with people in the know about RSS to further your understanding and help you get a sense of what's to come in 2005. "

Tom Parish, 4 Web Results

"Having read an advance copy of the book, I can say that I'm honestly blown away by the thoroughness of Rok's approach the subject, from both a technical and marketing perspective. Rok literally left no resource unchecked and no stone unturned as he put together this seminal resource on RSS. The best thing is that It's a living document - Rok has committed to constant updates that will be available to purchasers."

Dana VanDen Heuvel, Danavan.net

"The reason this guide matters and will be a milestone document is that RSS will become a critical tool for marketers, yet today most marketers still 'don't get' RSS. This guide exactly what is needed to close this knowledge gap."

Alex Barnett, Alex Barnett Blog

"Rok Hrastnik from MarketingStudies has authored the most comprehensive electronic book I've seen to date on everything you need to know about RSS . I had the privilege to review one of the first copies. I was blown away by how in depth he covers RSS. It's a steal for only $39.95. It speaks to small and large business marketers and publishers. I encourage you to get a copy before I encourage him to raise the price. He is giving it away. I sound like an infomercial, don't I?"

Bill Flitter, Pheedo

"I don't want to over-hype the book, but I must say it will give you all the knowledge and expertise you need to use RSS successfully for marketing purposes. I think it might be particularly useful to small businesses.

If you've relied on email marketing to get your message to consumers, you will really want to learn the advantages RSS has to offer, and how it can compliment your email marketing efforts."

Paul Chaney, Radiant Marketing Group

"Unleash the Marketing Power of RSS - Everything you wanted to know about RSS but were afraid to ask. The 550 pages e-book is probably the most comprehensive review of RSS for marketing to date."

Heiko Hebig, Six Apart

"European e-marketer Rok Hrastnik spent the last year or two researching an exhaustive review of syndication technology on the web, finally releasing to Marketingstudies.net a 550-page definitive ebook on RSS and the marketing uses of syndication. The advance copy sent to MarketingVOX is written in a detached, rational tone, in some contrast to the sales pages' hard sell copy. Of particular interest will be the technical background information and the near comprehensive set of interviews of industry figures, which serves as an indication as to where RSS is heading and what significance it has to marketers and publishers."

MarketingVOX News

"Rok Hrastnik 's RSS e-book: Unleash the Marketing & Publishing Power of RSS is now available. If you're looking for a single stop resource on the use of RSS in marketing and business, then this is for you."

Dwight Shih, Ideoplex

"A recent trend has been for some "gurus", who've recently discovered RSS, to jump on the bandwagon and promote their own RSS How-To Ebooks. I've seen these go from $97.00 to $397.00. Not only have I seen erroneous information released, but they barely scratch the surface of the power this technology possesses. For $49.95, Rok provides you with 550 pages covering all aspects of this technology."

Jim Gray, GrayScales Blog, Quikonnex

"Hello Online Marketers! Okay, finally the ebook we've all been waiting for: Rok Hrastnik's Unleash the Marketing & Publishing Power of RSS!"

Kim Bloomer, Kick The Email Habit

"This is a big, big book- more than 550 pages (comprehensive is the word that comes to mind)-but there's also a short version available for those readers that don't have the time to explore RSS in-depth and are only interested in setting up their RSS feed as soon as possible. The e-book also includes more than 55 real-life examples and case studies that will show you how it all works (from the marketing and publishing viewpoint) to help you get the most out of RSS in the shortest possible time."

MyST Technology Partners

"As I have interacted a few times with Rok during the production of this 500-plus page ebook, I came to appreciate the sincere passion and time investment he had poured into this project for a number of months.

But as my eyes kept looking at the unimaginable quantity of content he had gathered, edited and organized, I could not stop hearing the silent question running into my head: "How will he market it?" "How can I help him realize in full the potential of his huge effort?" Marketing this stuff it's no easy walk. It takes proactive action, and a smart strategy to get noticed enough to make a sale."

Robin Good at Corante

"There is a new e-book in town, this one covers RSS in depth from a publishers/marketeers point of view, and you can pick it up over at MarketingStudies.net right now.

The book, Unleash the Power, covers all aspects of RSS, how to make your feed, RSS vs Mailinglists, how to promote it, how to use it. The author Rok Hrastnik has picked the brains of 30 odd people, marketers, publishers, RSS developers, consultants, yours truly included, so that you don't have to."

Adland

"Rok Hrastnik has written an incredibly comprehensive e-book about RSS for marketing, and I'm not just saying that because I'm in it. Check it out."

Derek Scruggs at Ask Derek Scruggs

"Since then, he's been working on a new ebook, Unleash the Marketing & Publishing Power of RSS that provides a great primer on RSS and how it can benefit your business." "So anyway, Rok has put out a great resource on RSS that covers the ins and outs of RSS in 550 pages, and he'll be updating the ebook as necessary."

Shawn Collins, AffiliateTip.com

"My friend Bill French, principal of MyST Technology who built this blog, turned me on to a new book that has just come out on the market. It is long (550 pages) but there is an abridged ebook as well. Called a "marketer's guide to taking maximum advantage of RSS," the book is available here. "

Dee Rambeau, Adventures in Business Communications

Find Out More ...

Read why you need this e-book to achieve business success on the internet in 2005 and beyond. [click here]
If you don't know RSS, find out what it is and how it can help you. [click here]
Take a look at the bonus expert RSS interviews you will be getting with this e-book. [click here]
Find out more about the author of this e-book. [click here]
Order the e-book today and step on the path of getting the better of your competition with advanced RSS use. Take a look below ...